Another month has flown by and there is no stopping social media either! Tik Tok is growing by the second and has more downloads than Facebook and Instagram. Instagram is hopping on the short form video bandwagon, creating a video editing tool of their own and if you haven’t heard of AI influencers you will now! These computer generated characters are on the rise and may begin to pop up in your timeline more and more. For the full social roundup, continue reading below.
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Facebook launches meme generating app called...Whale
Facebook is at it again with another ‘genius’ idea to try and stay connected with the younger Gen. Their latest project is an app called ‘Whale’ which enables users to create their own memes with simple to use templates and tools. Users can take a photo, select a picture from their camera roll, or browse the app’s library of stock images in order to create a meme. Meme creators can customize their images by adding emojis, text, effects and filters. Currently the app is only available in Canada but could possibly hit Australia at some point if all things go well. However, we’d recommend not getting your hopes up for Facebook’s latest experiment, given their track record- especially after their previous meme app, ‘LOL’, flopped. To find out more about Facebook’s new meme generating app click here.
Tik Tok: What you need to know
Instagram launches Tik Tok clone!
The rise of Virtual Influencers
Love them or hate them but influencers are here to stay...however there is a new type of influencer that is making its way up the influencer chain - AI influencers. If you didn’t already know, virtual influencers come in all shapes and sizes, from looking so real that you can’t tell they are fake, to cartoonish Sim-like characters which seem like they don’t belong on your Insta feed. However, no matter what your opinion on these so called influencers are, there is no doubt that they are rising. In fact, a new report suggests that they have almost three times more engagement than real influencers! Brands are already jumping on board to work with these influencers and it will be interesting to see how many more AI influencers will pop up on Insta. Will we be second guessing who is even real on our timelines in the future? To find out more about these virtual reality influencers, click here!
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